// BarryBlog //

A creative dumping ground for issues that interest me personally and professionally, with the thought they may interest you too. Issues such as the business of design, the design of business, the design of objects, design strategy, creative direction, innovation, creativity, thought leadership, observations, as well as recommendations, mid-century modern decorative arts and architecture, and the state of my thinking (and currently the state of my heart).

Tuesday, November 21, 2006

Information Age to Recommendation Age

An interesting article by Frog Design's Strategy Director Adam Richardson who believes we’ve transitioned from the Information Age to the Recommendation Age.
Previously the challenge was obtaining information. Today, with way more information than one knows to do with, recommendations have become the currency. The key to recommendation is trustworthiness. Track record, perceived objectivity and competence of the source are paramount. Go to article.


Anonymous John said...

Here's another great articles on the subject.

In the Recommendation Age Sophisticated Filtering Engines Expose What We Want

12:07 PM  
Blogger studiosmith said...

Excellent. Very appreciated. Thanks John for stopping by and for your heads up on this subject.

6:44 PM  

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