Motorola RAZR: Bad Design is Bad Business

According to a recent article by Business Week's Bruce Nussbaum regarding Motorola's RAZR phone, bad design is bad business. According to Nussbaum this is an indicator of the understanding or misunderstanding of design by senior managers of companies. Design is more than style, more than a fashion statement. If the product's promise can't deliver, your product/service will ultimately annoy the heck out of your consumers. And you will pay. Read the rest of the article here.

( via NussbaumOnDesign blog )